Honorable mention in competiton Food Academy Logo Villa Sorra

This proposal aims to highlight the history of Reggio Emilia, as well as the environment, architecture and landscape of Villa Sorra, as it belongs to a place of exceptional roots. The main features of the design are inspired by the colour palette found around the Villa, its green surroundings and the soft colouring of its food and art&craft products. This logo is subtly based on the Aurea Section, creating a connection between the nature patterns and Reggio Emilia’s human facts.

The design is also adaptable, each component can be used both separately or as a part of a new composition without losing its own character. It is conceived from Villa Sorra’s skyline cutting the horizon line and joining earth and sky.